Flussgeist and Social Networking: Awareness

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Social networks have evolved from the casual luncheon thanks to the internet, especially its 2.0 incarnation. Logging-in to any of the plethora of websites dedicated to nurturing social interaction is often a hobby, sometimes an addiction and more than likely a business model. By sparking relationships between friends, their friends and strangers, it is expected that groups sharing common interests emerge. In contrast to the tasty luncheon, where you can meet face to face, these online tête-à-têtes and discussions are mediated through virtual environments. Data is transferred from server to user, replicated along the way. Software analyses the information and subsequently presents it to the friends awaiting the latest post. While some social networks foster fun and entertainment, others shed light on important social events. It is possible to begin understanding the implications of modern social networks thanks to the interface models proposed by David Rokeby. In harmony with the current Flu?geist exhibit at OBORO, artists’ interest in this internet phenomenon shall also be discussed.

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